Pepperich Pizza
Local SEO for the Vernon pizza shop that wants to be the very first name in "pizza near me".
The Challenge
Vernon is not short on pizza. For Pepperich, the whole game happens on Google Maps, in the few seconds someone spends deciding where to order. That meant the Google profile, the reviews and the website all had to work together, so hungry searchers picked Pepperich.
The Client
Pepperich Pizza is a Vernon pizza restaurant on 35th Avenue, known for pies that travel the globe, from butter chicken to fully loaded specials. There are classic favourites too, plus a build-your-own option and lunch deals. It's open late seven days a week for pickup and online orders, which is exactly when the cravings hit. That makes it a perfect fit for restaurant SEO in Vernon: great food, late hours and a city full of hungry searchers.
The Vision
Make Pepperich the pizza Vernon sees first, and the one it trusts.
Explore our full range of services to see how this work fits into a complete growth system.
Step 1
Google Business Profile
Think of the Google Business Profile as Pepperich's front window on Google Maps. We manage it on an ongoing basis, with posts, photos and a reply to every single review.
Step 2
Local content
People search differently when they're hungry, so we write for the way Vernon actually searches. Blog posts cover topics like the best chicken wings in Vernon and family pizza night in Vernon.
Step 3
Map-rank tracking
Where does Pepperich pop up when someone types "pizza"? We check a 39-point local map grid every month, which shows where Pepperich ranks across the whole city, so we know exactly where it shows up and which competitor to chase next.
Step 4
Monthly reporting
No jargon, no mystery. Each month a plain-language report lands in the client hub, with profile, map and review numbers side by side.
The Outcome
Results that moved the needle
- More of Vernon is finding Pepperich on Google. In July 2026 the profile earned 12,851 profile views, up 22%, and 8,475 search appearances, up 24%.
- Searchers took the next step, too. In the same month, the profile sent 440 website clicks and 191 direction requests.
- Vernon trusts this pizza. 319 reviews at 4.7 stars, every single one answered, and 21 of 39 grid points in the top three for "pizza". That's how you become Vernon's pizza people!